Negotiating contracts is the most important role an agent will play. It is our role to understand the complexities of standard playing contracts, trade, draft points and free agency. It is our role to keep our clients in the game for as long as possible at their correct market value and in the right environment. At MSP, we are exclusive to AFL player management. With over 25 years of experience understanding the industry values, we are always able to deliver the best possible outcome for our clients.

Dealing with the media is now a major part of being an AFL Footballer. The Mac’s Sports team will act on your behalf in obtaining media opportunities as well as give you advice on how best to handle any media attention that will come your way. Our Mac’s Sports team​ have a great relationship with all the major television and radio networks. The Mac’s Sports team help guide young players into the media enabling them to gain experience whilst ensuring they are comfortable in that environment.

The journey of an AFL footballer starts well before getting drafted. Having been in the industry for over 25 years, the MSP team has strong relationships with all of the 18 AFL clubs. We are here to help guide and advise our clients prior to the draft. The support continues throughout our clients AFL career, assisting to help set up their working life outside of football through business opportunities, work experience or further education.